RealScout approached me to support them in their rebranding efforts. We applied my strategy to do so, which included a deep dive into their business to better understand their company culture, their competitors, and their target market. But first, we determined that a rebrand was indeed appropriate. Their entire company was engaged in the process, as were trusted, friends and colleagues.
I’m confident that our process led to this awesome outcome designed by Jeroen van Eerden
